SEO News
Search

Google Buys Social Messaging Vendor Jaiku, Where Is This Leading?

watson-frank
by , Comments

Google has purchased a social instant messaging company, Jaiku, though how it is planning on using it is being kept secretitive, according to reports.

The company in essence provides the technology for creating social portals and networking applications. Where this will lead will be interesting to watch.

The Google blog describes the acquisition this way:

"Technology has made staying in touch with your friends and family both easier and harder: living a fast-paced, on-the-go lifestyle is easier (and a lot of fun), but it's more difficult to keep track of everyone when they're running around at warp speed. That's why we're excited to announce that we've acquired Jaiku, a company that's been hard at work developing useful and innovative applications for staying in touch with the people you care about most -- regardless of whether you're at a computer or on a mobile phone."


The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!

Recommend this story

comments powered by Disqus