IndustrySearch Strategy: Best Practices

Search Strategy: Best Practices

“Any search for information no matter how ‘high’ or ‘low’ the purpose–whether it is baseball statistics or philosophy–is valid because it is a search for truth.”

The New York Times Guide To Reference Materials: Revised Edition
— copyright 1971, 1985 by Mona McCormack

A lot has changed in the past 21 years since the NYT reference guide was published and last updated (1986). The above quote? Taken verbatim from:

Search Strategy: Chapter 1

What’s changed the most? Search Strategy.

What hasn’t changed:

All searches are a search for truth.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y