New IAB/DMA standards will change the way interactive agencies, SEMcos, and solo search practitioners do business. In today's Searching for Meaning column, "Raising Search Standards and the Compliance Bar," Kevin Ryan explains why you need to know what a SEMco is and how your business will change.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!