SEO News

Google Custom Search Engines Go International

by , Comments

Google has expanded its Custom Search Engine program internationally. Now it's available in 40 languages, and in close to 80 countries worldwide. The Custom Search Business Edition (CSBE), which provides users with complete control over their look and feel, and does not show any ads in the results, is also being made available in those same languages and countries. Unlike the free edition of Custom Search Engines, CSBEs come with a fee. Another benefit of CSBEs is that you can get email support, which is not available in the free edition.

Yesterday I spoke with Nitin Mangtani, lead product manager of enterprise search at Google, and he told me that Google has found the predominant use of Custom Search Business Edition is as a tool to implement site search. Correspondingly, Google plans to setup a web page just for site search applications, though this page is not currently implemented. This should make the setup and management of site search versions of Custom Search Engines easier to manage and deploy.

ClickZ Live New York What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!

Recommend this story

comments powered by Disqus