According to Seth Godin, a meatball sundae is the unfortunate result of mixing two good ideas. In this case, the meatballs are the press releases and the sundae toppings are the Technorati tags, Digg buttons, del.icio.us bookmarks and other Web 2.0 features. In today's SearchDay, "Is the Social Media Press Release a Meatball Sundae?," Greg Jarboe puts the social media release on trial, and finds it guilty.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!