The cold harsh reality for those who have ever purchased traditional media is: it happens. How fast can you pull your ads? In today's Searching for Meaning column, "SEM Brand Reputation Management," Kevin Ryan discusses the Aqua Dots disaster, and methods of damage control.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!