The cold harsh reality for those who have ever purchased traditional media is: it happens. How fast can you pull your ads? In today's Searching for Meaning column, "SEM Brand Reputation Management," Kevin Ryan discusses the Aqua Dots disaster, and methods of damage control.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!