If you had billions of dollars lying around, what would you do with it? Google has billions, and has turned its attention to the upcoming FCC auction for Spectrum 700-MHz. What's next: Google phone? Google mouth? Google brain? In today's Searching for Meaning column, "Google Mobile Search Gamble: Everybody Wins?," Kevin Ryan discusses the potential ramifications of Google's mobile dreams.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!