Huge databases that generate Web site content on the fly can be the bane of search engine spiders' existence. They can't find pages; they can't see URLs. So they can't index pages. In a two-part SearchDay series, "Search Engine Visibility and Site Crawlability, Part 1," and "Search Engine Visibility and Site Crawlability, Part 2," Eric Enge looks at key problem areas with sites that have dynamically generated content, including information architecture and keyword research; robots.txt files; and the use of Sitemaps.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!