Search is evolving as universal search or blended search results crawl into the SERPs, but it's still primitive. In today's Brand Equity column, "Why Search Is Still Prehistoric," Eric Qualman outlines how user feedback, personalization, and other nascent technologies will lead to changes for search marketers, and search engines.
Introducing SES Online
Want to view one of the sessions you missed or listen to an especially informative presenter a second time? SES New York sessions are available for purchase on ClickZ Academy's new e-Learning site. SES is now Online!