For a search marketing agency, especially one just starting out, choosing the right clients can make or break your business. In today's Business of Search column, "Win the Right Search Marketing Clients - Part 2," Fionn Downhill follows last week's look at targeting start-ups and small business owners with a discussion about what mid-size and larger companies have to offer.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.