Endless possibilities might not be the best way to label the latest round of partnership redefining. It will end, just maybe not how the agencies would like. In today's Searching for Meaning column, "The Day the Agency Model Died," Kevin Ryan explains how the recent Google-Publicis relationship reflects a sea change in the current ad agency model.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!