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Aches & Pains Map Shows Where It Hurts: Yahoo-Microsoft and Google

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The list of search engines is shrinking. Yahoo-Microsoft? The hottest topic.

Search engine market share? The fulcrum of the hostile MS-Yahoo bid -- and one of the most popular searches in Google, Yahoo, MSN, and Ask.

On Super Tuesday, we found a way to watch Presidential primaries on a search engine: a mashup of Google Earth and twitter / twittervision, with a Google Gadget and iGoogle thrown in for good measure. Still, keyword Meta Tag, meta tags, and meta keywords remain our stock in trade here at Search Engine Watch.

So when Gary Price, Ask.com director of Online Information Resources and editor, ResourceShelf and DocuTicker, pinged us with a Weather Channel-MSN Virtual Earth mashup, we couldn't resist providing a fresh angle on the Microsoft-Yahoo hostile bid.

The Aches and Pains Map on weather.com shows Google feeling no pain from the MicroHoo hoo-hah.

Yahoo investors and employees -- in the yellow area - don't appear to be suffering in Silicon Valley.

In contrast, Microsoft - rebuffed by Yahoo - seems to suffering from high levels of aches and pains. The Microsoft Virtual Earth map of aches and pains (a Google Earth competitor) shows Redmond virtually in the red zone.

The Aches and Pains Index map graphically depicts areas of higher or lower levels of weather-related pain. Locations in the orange regions can expect above normal levels of aches and pains. Areas shaded in yellow will have normal levels, and gray regions will be below normal.

So if you don't like the weather, wait until tomorrow. It'll change, just like Google's share of searches - and there's still nothing you can do about it.


SimilarWeb Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.

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