Google commands SEOs: "Don't buy paid links." But there are times when paid links work. In today's Link Building column, "First SEO Link Building Rule: Never Buy Paid Links...Until Now," Sage Lewis notes that buying links for the sake of traffic and a network of viral roots to keep an interesting promotion alive and standing tall may be the exception to the rule.
Introducing SES Online
Want to view one of the sessions you missed or listen to an especially informative presenter a second time? SES New York sessions are available for purchase on ClickZ Academy's new e-Learning site. SES is now Online!