Last month, we looked at the opportunity for SMBs to use universal search to their advantage by producing and distributing online video. But what is the size of this local video market? In today's Vertical Search column, "Universal Pictures Part II: Sizing up the Local Video Market," local search expert Michael Boland crunches the numbers to define how much of the overall video ad market is also local.
Upcoming Webinar: PPC Pause and Reflections for 2013
Thursday, December 12 - 2013 was a major turning point in search advertising. With Google's Enhanced Campaigns and Bing's innovative Smart Search capabilities in Windows 8.1, now is a great time to pause, reflect, and plan for the new year. Webinar attendance is free. Sign up today!