Just one week after cozying up to AOL, Yahoo met with its patient suitor, Microsoft. While arrangements for the highly anticipated union were reportedly discussed, no bankers were in attendance to negotiate Yahoo's dowry.
Meanwhile, some analysts are wondering if Microsoft will leave its bride at the altar. But Steve Ballmer has been telling anyone who will listen how Yahoo is central to Microsoft's goal to catch Google. With first quarter revenues to be announced soon, pressure is mounting on Yahoo to make a decision about the $44.6 billion bid.
If its advertising executives keep jumping ship (or are pushed?), as Steve Berkowitz and now Joanne Bradford have, Microsoft may start thinking twice about upping its offer to Yahoo just to replenish its ad-focused brainpower.
No word yet on a second date.
Know your Ambiguous Customer: Effective Multi-Channel Tracking
Wednesday, June 5 at 1pm ET - Learn why a move from the "batch and blast" email approach enables better conversations with your customers.
Register today - don't miss this free webinar!
