Both people and search engines place more value on information that cites multiple sources. By refusing to link to other sites you are harming your site's relevance and ability to gain links. In today's Link Building column, "Afraid to Link Out? Think Again," Justilien Gaspard outlines the benefits of linking out, for both humans and machines.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!