Two months after acquiring FoxyTunes, and setting in place a bold new plan for Yahoo! Music, Vice President Ian Rogers has resigned from Yahoo! Music to join stealth start-up TopSpin Media, which aims to use software to help artists earn money from their music. Rogers had some serious plans in mind for Yahoo! Music and it's sad we won't see them come to fruition. Yahoo! has had some great success in the media market--pictures at Flickr, the new web-based Yahoo! Media Player--while continuing to fall behind Google in search share. Yahoo! needs to start looking for a replacement ASAP if they want to stay relevant.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.