A new update to AdWords tracking has been reported by the guys over at AccuraCast. Seems they have improved the conversion tracking allowing users to separate different things to track to conversion.
This ability to track email, sales, and other conversion elements individually will be a great help for online marketers. Plus they can be seen in summary form of overall conversion total and the unique conversions to the elements a user sets up.
Good job Google, now if you could only ban my competitors....
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.