The SEO community has been a-buzz lately about standards. There's the epic conversation going on about SEO standards. And then there's the new mobile image ad guidelines that immediately outdated Google's new mobile ads.
Today, Google's Adwords blog got in on the action by talking about general online ad formats. Specifically, the Adwords team has published an online ad format guide. The one-page PDF guide is super simple to read and comprehend. There are recommendations for 6 different ad types:
- Text ad
- Local Business ad
- Image/Flash ad
- Click-to-play video ad
- In-video ad
- Gadget ad
The guide provides the following info on the 6 types:
- Description of the ad type
- When to use it
- Where to use it
- Ad sizes
So go ahead and get your online ad on!
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!