Having trouble with Google AdWords placement-targeted campaigns? In today's Content Advertising column, "Placement-Targeted Campaigns: Taming the Beast," David Szetela shares the secrets of getting those stalled campaigns off the ground, churning out conversions like the best search campaigns.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.