If SEOs are bakers, then Web site designers are the butchers of the search engine world. In today's Organic Search Engine Optimization column, "Don't Hire a Butcher to do a Baker's Job - Part 2," Mark Jackson offers 13 questions customers need to ask their butchers.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.