SEO News
Search

Google's Related Searches Fresher Than Ever

johnson-nathania
by , Comments

Google has announced that their related search suggestions are now extra fresh. Writing on the Official Google Blog, Rajat Mukherjee, Group Product Manager, Search and Adam Westall, Software Engineer said, "Recently, we improved our algorithms to process new information faster, and the result is quite tangible -- you should now see fresher suggestions for queries on current topics of interest."

They gave several examples. One is the iPhone. Now, if/when you search for the iPhone you'll get a suggestion for the iPhone 3G, announced this week. This suggestion should come as a surprise to no one informed about the relationship the search engine has with the fruit.

Other examples include:

1. Searching for tomatoes and getting a suggestion about the recent salmonella situation
2. Searching for us open and seeing a US Open Golf Tournament suggestion
3. Searching for kung fu and getting a tip about the Kung Fu Panda movie (which my kids loved, btw).

I personally could not duplicate the results for any of these examples in Firefox, but I could in Internet Explorer.

What are you seeing when it comes to Google related searches? Let us know in the comments.

Related Reading:
Google Finally Copies Microsoft, Adds 'Related Searches' to Google News


SES LondonOptimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.

Recommend this story

comments powered by Disqus