The most talked-about book in the search engine industry was just bought by Atlantic Books' editor-in-chief Ravi Mirchandani. He bought the investigation into internet superpower Google by New York Times columnist Randall Stross.
Planet Google: How One Company is Transforming Our Lives looks at the company's story so far and its impact on business and culture.
Rights in the UK and Commonwealth, excluding Canada, were acquired from Free Press / Simon & Schuster. Atlantic will publish in October.
News comes courtesy of Tom Holman over at Bookseller.com, which just awarded the annual "oddest title" to "Want Closure in Your Relationship, Start With Your Legs" was crowned the winner of the Diagram Prize for Oddest Title of the Year, after a record-breaking 8,500 votes online.
The runner-up is "I Was Tortured By the Pygmy Love Queen" (20%) and in 3rd place is "Cheese Problems Solved" (19%).
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.