TechCrunch is reporting that NowPublic has acquired Truemors, a rumor site launched by Guy Kawasaki in May 2007. NowPublic bills itself as a"participatory news site." The startup has raised two rounds of financing. Kawasaki will serve on the company's advisory board as well.
This is one acquisition rumor TechCrunch got right: Guy Kawasaki confirmed it on his blog and Twittered the buyout.
NowPublic is an unusual site to say the least. Besides a story on Sarkozy being behind a break-in, one of the top stories is Top 10 Porn Dreams of Filipino Men.
The terms of the deal aren't being disclosed.
Upcoming Webinar: PPC Pause and Reflections for 2013
Thursday, December 12 - 2013 was a major turning point in search advertising. With Google's Enhanced Campaigns and Bing's innovative Smart Search capabilities in Windows 8.1, now is a great time to pause, reflect, and plan for the new year. Webinar attendance is free. Sign up today!