SEO News

15% of Fortune 500 companies have blogs

by , Comments

PRWeek reports that a new study conducted by Burson-Marsteller has found that 15% of Fortune 500 companies communicate with consumers via blogs.

bmlogo.jpg The survey, conducted in February and March this year, found that 74 Fortune 500 companies actively maintain blogs, many of them technology-related corporations. The top four industries with blogs were: Computers and Office Equipment (IBM, Dell, etc.); Network and Other Communications Equipment (Motorola, Lucent Technologies, etc.); Semiconductors and Other Electrical Components (Intel, AMD, etc.); and Internet Services and Retailing (Amazon, Google, etc.).

Of course, the next step is learning how to optimize your blog. For that, may I recommend that representatives of Fortune 500 companies attend the "SEO Through Blogs & Feeds" session on Wednesday, Aug. 20, at SES San Jose. The session will be moderated by Rebecca Lieb, Contributing Editor, ClickZ, and the speakers are:
* Chris Boggs, Search Engine Watch Expert & Manager, SEO, Brulant, Inc.
* Lee Odden, CEO, TopRank Online Marketing
* Amanda Watlington, Owner, Searching for Profit
* Daron Babin, CEO, Webmaster Radio

Check out the session to learn more about the unique advantages that optimized blogs and RSS feeds offer to companies large and small.

ClickZ Live New York What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!

Recommend this story

comments powered by Disqus