Infospace's Dogpile.com has been selected as the search partner for Petfinder.com. Additionally, the partnership will see both parties producing and promoting widgets and toolbars for Dogpile as well as promoting Petfinder's listing of over 250,000 pets.
“This partnership is a great extension of the Dogpile brand,” said Bruce Allenbaugh, Chief Marketing Officer of InfoSpace. “By working closely with Petfinder to introduce Dogpile's search experience and our pet-affinity to their pet-loving audience we'll encourage cross-traffic between the Dogpile and Petfinder sites.”
Did you use search to find your pet? (I found my bengal kitty Cinnamon on Craigslist.org and rescued my other kitty on the side of the road near a local Walmart). Yeah, that's right. Matt Cutts isn't the only one with adorable cats!
Now it's your turn. Tell us your pet story in the comments!
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!