In the last days of the Olympics, many are taking stock of the unprecedented online coverage. In today's Brand Equity column, "NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed ," Erik Qualman explains why NBC left a lot to be desired, and why Google was left in the dust.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!