With the launch of Google's Chrome browser Tuesday, the Google machine moves into another territory. In today's SEM Crossfire column, "All That Glitters Is Not Chrome," Frank Watson and Kevin Newcomb ask if Chrome will grab a decent amount of market share and reignite the browser wars? Does Google even want it to?
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.