Google's intentions are good, but we must also remember that they aren't in the business of helping your Web site rank highly in Google. So when Google advises against URL rewriting in their Webmaster Central blog, is there an ulterior motive? In today's organic SEO column, "Tin Foil Hat? I Have Mine On," Mark Jackson weighs the pros and cons of URL rewriting, and explores some possible reasons why Google would rather webmasters didn't do it.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!