In August, Americans went online at work to get sports info 26% more year-over-year, thanks largely in part to the Olympics and Fantasy Football. Yahoo! Sports enjoyed a whopping 112% growth, putting them in the top spot for the month, according to Nielsen Online
Also of note, visits from women jumped 37% while traffic growth from men increased by 21%.
Here's the chart:
Yahoo Wins Gold Medal for Online Olympic Traffic
NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed
Online Olympic Traffic Soars; Mobile Viewing Habits Form
ConnectU Co-Founders Place 6th in Olympics Rowing
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!