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SEW Experts: My Wife, the Editor

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Search Engine Watch Expert - Sage LewisEditor of any kind of publication -- machining, food, scientific equipment -- is an underground ruling class that very few average people know about. In today's link building column, "My Wife, the Editor," Sage Lewis reminds us that, when approaching an editor of a newspaper, trade publication, or a major publication, if you want the quote, if you want the link, treat these people with the respect they've come to know and love.

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