WebMD is apparently the target of yet another merger by 2 major health web sites. Last week, Revolution Health and Everyday Health merged.
This week, HealthGrades.com has announced its acquisition of WrongDiagnosis.com.
Here's a Compete.com snapshot at how the 5 sites stack up against each other.
It looks like Revolution and Everyday are in better position to take on WebMD. HealthGrades has a ton of content behind a premium content wall.
But all of them, including WebMD, have a long way to go in catching Yahoo's Health site:
UPDATE: As a commenter pointed out, Compete can only measure the Yahoo.com traffic. So, I looked up the most recent comScore ratings for the health niche. Here they are, showing WebMD as the clear leader:
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!