Baidu is getting in the consumer-to-consumer (C2C) game (think eBay or indie sellers on Amazon.com) with a new site, Youa.com.
In the beginning, 10,000 sellers were chosen from over 100,000 applicants. 50,000 customers were chosen from Baidu's online communities.
"Baidu Youa continues Baidu's tradition of providing the best possible online experience for our users," said Mr. Jun Yu, Baidu's vice president of products. "This new C2C platform provides user-friendly shopping with emphasis on customer service." Mr. Yu continued, "Our expansion into China's early- stage e-commerce market is a natural move for Baidu as Chinese netizens are becoming more comfortable shopping online. With our vast user community, technological expertise, mature product offering and deep understanding of Chinese Internet landscape, we believe that we have a competitive edge in China's C2C arena and look forward to taking full advantage of the growth potential of this sector of the Internet."
Baidu's Profit Increases 91% in Third Quarter 2008
Omniture's SearchCenter Now Integrated with Chinese Search Engine Baidu.com
1.8 Billion Internet Users by 2012, China to Overtake US Internet Use by 2011
Baidu Search Engine Launches IM in Beta - Baidu Hi
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.