Advertising network AdBrite is now offering CPC (click per cost) for banner ads. Customers were already able to bid via CPC on search placements and text ads. Previously, graphical ads were restricted to CPM (cost per impression).
"AdBrite is committed to our advertisers' success," said AdBrite CEO, Ignacio Fanlo. "Allowing them to pay for performance makes sense. More than 90 million consumers visit AdBrite's sites every month, and our new CPC auction provides an effective and low-risk way for advertisers to engage them."
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!