The folks over Bruce Clay have released two new SEO tools and the best part is that they're free.
The first one is called the Search Engine Optimization/KSP tool. It helps you know how competitive the keyword term or phrase is that you wish to optimize for. Just type in the keywords and the results appear in a chart below. Here's a screenshot of how it works.
The second tool is the SEMToolBar. It's only available for Internet Explorer. Use the search box with the toolbar to conduct a search for the keyword or phrase you're interested in. Once the regular results load, wait a few moments as the toolbar performs its magic. Underneath the results, you'll see a variety of competitive intelligence data including page rank and inbound links.
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Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.