Whenever you’re doing a promotion of any kind, the key to success is to measure it. Set out goals, costs, and end results. In today’s online promotion & link building column, “Bribing People To Send You Emails With $50 Gift Cards,” Sage Lewis shares the results of his own promotion, highlighting some ways to measure success.
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The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
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The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now