SEO News
Search

SEW Experts: Battling Click Fraud is Important for All Involved

newcomb-kevin
by , Comments

Search Engine Watch Expert - Frank WatsonSearch Engine Watch Expert - Chris BoggsEvery pay-per-click advertiser sees the presence of click fraud, as does every search engine. We're just disagreeing about the numbers. In today's SEM Crossfire column, "Battling Click Fraud is Important for All Involved," Frank Watson and Chris Boggs remind us that both sides need to acknowledge that a certain level of click fraud exists, and work together to diminish its impact.

» Full story


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus