Larry Heck, the vice president of Search & Advertising Sciences at Yahoo Labs, has been wooed by Microsoft. And when he gets there, he'll be surrounded by a few familiar faces. Heck is just the latest in a stream of Yahoos leaving the purple behind for employment with the Redmond-based software giant.
Steve Ballmer may not be interested in acquiring Yahoo as a company any longer, but it appears that Plan B has been to acquire search-related employees instead. That leaves Carol Bartz will less leverage if she indeed wants to strike some kind of deal - even a partnership or a search-only sell-off - with Microsoft.
Then again, since it was widely speculated that Yahoo's woes were management-related, maybe Bartz knows best that saying goodbye to a few execs is a good thing for Yahoo afterall.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates extended through Sept 19. Register today!