SEO News
Search

Google AdWords Changes URL Display Policy

johnson-nathania
by , Comments

Starting tomorrow, February 24, Google AdWords will begin implementing a new URL display policy. From then on, if you have multiple display URLs in the same ad group, they must all have the same top-level domain.

Google gave the following example as a group of URLs that would work in the same ad group:

  • www.example.com
  • www.widgets.example.com
  • www.example.com/widgets/redwidgets/
  • www.example.com/index.html

Here's an example of what will NOT work:

  • www.example.com
  • www.example.widgets.com

In order to comply, you'll either need to create new URLs or create separate ad groups.

Related Reading:
Google Testing SearchWiki For Adwords
Google AdWords Opens Up Conversion Optimizer Eligibility
Google Releases AdWords Editor Version 7.0


ClickZ Live New York What's New for 2015?
You spoke, we listened! ClickZ Live New York (Mar 30-Apr 1) is back with a brand new streamlined agenda. Don't miss the latest digital marketing tips, tricks and tools that will make you re-think your strategy and revolutionize your marketing campaigns. Super Saver Rates are available now. Register today!

Recommend this story

comments powered by Disqus