SEO News

Microsoft Research Introduces Search Projects at TechFest

by , Comments

Microsoft Research introduced search projects at its annual TechFest in Redmond, Washington. If you're not aware, TechFest is an event where Microsoft employees share research and ideas for technological progress via computing.

The search ideas put forth include:

  • Geolife 2.0 - a GPS-data-driven social network on Microsoft Virtual Earth
  • Opinion Search - collecting, storing and organizing opinion data such as user reviews to help searchers more easily make informed purchase decisions
  • Renifang, Web Scale Entity Summarization - a web-mining summarization system that extracts information about particular entities (such as a person or product) from billions of Web pages to reduce the number of pages a searcher has to comb through to find the information they are looking for.
  • Color-Structured Image Search - a new image search interface that uses rough color layouts to indicate searchers' intent (instead of using keywords only)

These projects were introduced by the Research team and are not (yet?) part of Live Search.

Related Reading:
Microsoft Research Unveils Three New Search Projects
Microsoft Moves on from Yahoo Again; Talks Internal Search Innovation
Microsoft to Build Search Technology Center in Europe
Microsoft Launches Beta Release of SearchTogether Plugin

SES LondonOptimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 5 December to take advantage of Early Bird Rates.

Recommend this story

comments powered by Disqus