Real estate search site Trulia experienced record growth for its community-based feature, Trulia Voices, last month. The topics showing the most growth were:
- 8000 Tax Credit
- Home Inspection
Here are the stats:
- Visits to Trulia Voices increased 146% year-over-year
- The volume of Question and Answer activity in Trulia Voices Q&A increased 114% year-over-year
- Real estate professional's answer volume increased 96% year-over-year
- Consumer questions increased 181% year-over-year
"Trulia Voices has been showing steady growth since its launch in 2007 and this month was a direct indication of how much consumers are looking for information related to the real estate market," said Heather Fernandez, VP of Marketing of Trulia. "President Obama's Mortgage Relief plan has created lots of confusion and consumers are trying to determine if they qualify for some relief or tax credit. Consumers are looking for guidance and education and are relying on our pool of more than 200,000 real estate professionals for advice and insight."
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.