SEO News
Search

AdMob Lowers Minimum Bid Prices for Geo-Targeted, Non 'Big-4' Carrier Ads

johnson-nathania
by , Comments

Mobile advertising vendor AdMob has made changes to its minimum bids for geo-targeted ads. Already in effect, the changes affect the following:

  • For iPhone ads targeting all United States traffic (i.e., all US with no further targeting options selected), the minimum bid will decrease from $0.10 to $0.05.
  • For non-iPhone ads targeting all countries and carriers (i.e., no further targeting options selected), the minimum bid will decrease from $0.03 to $0.01.

Minimum bids for ads targeting specific carriers is also being affected. Targeting the big 4 US carriers (AT&T, Sprint, T-Mobile & Verizon) will NOT change, and ranges from $0.11 - $0.15. Targeting for all other carriers will decrease from between $0.11 - $0.15 to $0.05.

Related Reading:
AdMob Launches Offering for Android Applications
AdMob Launches New iPhone Ad Solutions, Offers Free Advertising to iPhone Developers
What Recession? AdMob Wins Big Funding Round, Eyes Global Ad Markets
AdMob, Mywaves Offer New Mobile Video Format


The Original Search Marketing Event is Back!
SES DenverSES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!

Recommend this story

comments powered by Disqus