AdMob Lowers Minimum Bid Prices for Geo-Targeted, Non 'Big-4' Carrier Ads
Mobile advertising vendor AdMob has made changes to its minimum bids for geo-targeted ads. Already in effect, the changes affect the following:
Minimum bids for ads targeting specific carriers is also being affected. Targeting the big 4 US carriers (AT&T, Sprint, T-Mobile & Verizon) will NOT change, and ranges from $0.11 – $0.15. Targeting for all other carriers will decrease from between $0.11 – $0.15 to $0.05.
Related Reading:
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AdMob Launches New iPhone Ad Solutions, Offers Free Advertising to iPhone Developers
What Recession? AdMob Wins Big Funding Round, Eyes Global Ad Markets
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