YouTube has announced a name change for some of the features on its site. They are as follows:
- Spotlight Videos - These are videos that YouTube are entertaining or educational for the masses, so they highlight them.
- Promoted Videos - Originally called "Sponsored Videos," these are the paid video ads - like paid search but for YouTube and with videos.
- Featured Videos - These videos have gained popularity among YouTube's users and therefore get prominent attention on the largest online video site in the world.
What do you think of the name changes? Let us know your thoughts in the comments.
Early Bird Rates have been extended!
June 12-14, 2013: Join industry experts at SES Toronto for a crash course in the latest strategies in Online Marketing and Advertising.
Save $300 when you register by Thursday, May 23.