Yahoo! Music has re-launched their Artist Pages with a focus on customization. The result is what appears to be an attempt to compete with MySpace and iLike.
While MySpace may be losing traction as a general social network to Facebook, it still retains its roots as a great marketing resource for recording artists, both signed and independent.
Unlike MySpace and Yahoo, iLike's focus is purely about music. However, their reach is thus far nowhere near that of MySpace or Yahoo!
Unfortunately, Yahoo! is off to a cluttered start. Their page is not user-friendly with ads and boxes running together. To be fair, most of the pages haven't been customized yet. But I would expect the basis from which to start to be a little cleaner. I understand the need to monetize these pages with ads, but if they're too frustrating to look at, profits won't come.
Here are screenshots comparing the pages of Yahoo! Music, iLike and MySpace for the band Addison Road:
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Register today!