DeepDyve - the 'deep web' search startup - announced Steve Wozniak has join their advisory board, the Industry Standard reported.
"DeepDyve, formerly known as Infovell, switched its name and business model last year. Instead of trying to sell itself as a business utility, DeepDyve now plans to build a consumer-focused, advertising-driven business," the Industry Standard noted.
"DeepDyve is a research engine for the Deep Web or invisible web which is that part of the Web that is not index-able by search engines like Google," WebGuild stated.
DeepDyve goes beyond keyword indexing used by most current search engines. As the site explains, "DeepDyve's KeyPhrase technology extracts substantially more information from documents than typical keywords. It indexes every word, as well as every phrase in each document, and weighs their informational impact using advanced statistical computation."
Given that the deep web holds much more information than is available through the main search engines this area offers a new way for people to access information.
Upcoming Webinar: PPC Pause and Reflections for 2013
Thursday, December 12 - 2013 was a major turning point in search advertising. With Google's Enhanced Campaigns and Bing's innovative Smart Search capabilities in Windows 8.1, now is a great time to pause, reflect, and plan for the new year. Webinar attendance is free. Sign up today!