Doing a search of some of the older content on Search Engine Watch, I came across an article about Yahoo's once free business websites. That offer has long been dropped and replaced with a paid offering, while Google has had free Google Page Creator which has since been moved to Google Sites.
It is interesting to watch how Google and Yahoo explore similar products and then how one company drops one while the other keeps them. For example, Google Answers dropped but Yahoo has kept their version.
Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.