Recently, AdSense underwent a slight makeover where the ads being served up changed their root URL to doubleclick.net. Google is now making the same change for AdSense for Feeds.
Google the change allows advertisers to more easily create ad campaigns that span the Google Content Network (sites, feeds, mobile). The change will soon enable advertisers to use Interest-Based Advertising in their feeds, as well.
Are you using AdSense for Feeds? What do you think about the new features? Let us know in the comments section below.
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Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!