Ask.com is not renewing its contract with LookSmart. This appears to be a major hit for LookSmart as Ask Sponsored Listings revenue generated 89% of LookSmart's Company Publisher Solutions revenue in Q1 2009 alone.
The partnership between the two companies began in May 2005. The current contract expires on December 31, 2009.
When contacted, Ask.com said that their Sponsored Listings division is working on the next generation of their platform. No further details are available at this time.
An email to LookSmart's financial PR firm was not returned.
The Original Search Marketing Event is Back!
SES Denver (Oct 16) offers an intense day of learning all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). The mission of SES remains the same as it did from the start - to help you master being found on search engines. Early Bird rates available through Sept 12. Register today!