The tool is designed to aid SEMs in their keyword research and optimization within adCenter. It includes keyword expansion, research, pricing, and KPI data.
US customers will also see new features including Vertical Top List, Vertical KPI's and Content Impressions by Month.
Have you used the Add-In for Excel? Do you recommend the newly named Microsoft Advertising Intelligence? Share your thoughts in the comments.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!