If you have a mobile phone where you can download apps, then you may have noticed that some of the apps have ads on them. Mobile application developers use them to make money. Sometimes developers make two versions of an app - a paid version with no ads or a free version with ads.
There are a handful of mobile app advertising providers (such as Admob), and now Google is getting into the game. They've launched AdSense for Mobile Applications into beta. Backgrounds, Sega, Shazam, and Urbanspoon were among those who tested the offering in the trial phase.
In the video below, Howard Steinberg, Director of Business Development at Urbanspoon talks about their mobile app and choosing to work with AdSense:
What do you think about AdSense for Mobile Applications? Are you a developer who will be checking it out? Let us know in the comments.
Introducing... ClickZ Live!
SES Conference & Expo has merged with ClickZ to bring you ClickZ Live! The new global conference series takes on the identity of the industry's premier digital marketing publication, ClickZ.com, and kicks off March 31-April 3 in New York City. Join the industry's leading tech-advertisers in the advertising capital of the world! Find out more ››
*Super Saver Rates expire Jan 24.